The Collingwood Football Club is supporting the Florey Institute’s Healthy Brain Project with The ‘Brain Game’ against Geelong at the MCG this Saturday.

The club is a proud community partner of the Florey Institute and is encouraging supporters to sign up for the research study to help draw attention to the importance of brain research.

Now in its second year, the match day partnership was the brainchild of Collingwood President and proud Florey supporter, Eddie McGuire.

“Families across the country are experiencing the harsh reality of caring for a family member with a brain condition," McGuire said.

"We need to support each other and team together to find treatments and a cure for Alzheimer’s."


About the Florey Institute of Neuroscience and Mental Health
The Florey Institute in Melbourne is the largest brain research group in the Southern Hemisphere and is one of the world’s top three brain research centres. It is home to 600 researchers from all over the world and ranks third globally as a neuroscience facility.

The Florey’s vision is to improve lives through brain research. Its research teams are committed to understanding and developing potential therapies for a wide range of brain disorders such as stroke, Alzheimer’s disease, epilepsy, and schizophrenia.

Florey calls for 5000 volunteers
Brain researchers are calling for 5000 volunteers to help them delay Alzheimer’s, putting a stop to the disease before it starts. They are seeking 40 to 65-year-old Australians to be part of the Florey’s Healthy Brain Project.

The study run by the Florey Institute of Neuroscience and Mental Health aims to understand optimal brain health and ageing by observing the workings of 5000 living brains. Scientists are asking why some people develop brain diseases and others don't. The research aims to provide diagnostic tools to help in the early detection of Alzheimer’s, before symptoms appear.

To get involved, visit brainproject.org.au and complete a series of memory and thinking tests online.