Collingwood Football Club is pleased to announce AIA Australia has extended its partnership with the Magpies.
As a Major Partner and Official Club Life and Health Insurance Partner, AIA Australia will continue to support both AFL and AFLW programs.
In addition, AIA Australia will partner with the Club’s Future Magpies program to deliver the AIA Healthiest Schools Program into primary schools across the country, providing teachers with educational resources to help make their schools and communities healthier.
AIA Australia will also be a part of the Club’s celebration of Scott Pendlebury’s record-breaking game, through content integration and match day activations.
The life, health and wellbeing insurer has supported the Magpies since 2021, with the new partnership taking the two organisations in a seventh year together.
Collingwood CEO Craig Kelly said:
“We are delighted to have AIA Australia’s continued support for another year across both our AFL and AFLW programs,”
“Over the past six years, we’ve been working with Damien and the AIA Australia team to promote healthier, longer, better lives. It is timely that we celebrate Scott Pendlebury this week. He is no better example of living a healthy lifestyle and prioritising wellbeing, two key focuses of our partnership with AIA Australia.
“An exciting project we have been working on with AIA is how we bring our fans behind the scenes of Scott’s record-breaking game and provide insight through bespoke content pieces that show how he maintains an elite routine, a key contributor to him reaching 433 games.
“We look forward to bringing our Members and fans into our inner sanctum over the next week to see how Scott prepares his body and mind for the historic occasion.”
AIA Australia CEO Damien Mu said:
“At AIA Australia, we’re proud to protect the lives of more than 3.1 million Australians. Beyond this, we are focused on inspiring a healthier future for all Australians, not just our customers,”
“We’re thrilled to continue our partnership with the Collingwood Football Club, championing initiatives that empower people to look after their physical and mental wellbeing. We’re excited to bring our dream of Australia becoming the healthiest and best-protected nation in the world to life.”
