More from Telstra

Australia's best network.

SEDA Sport & Business Program


SIS50319 Diploma of Sport & BSB50120 Diploma of Business

Course Overview

The Collingwood Magpies Sport & Business Program is designed to give you the opportunity to study in a practical, hands-on learning environment, and gain real experience in the sports industry working alongside Collingwood.

The one year, dual-diploma program delivered and assessed by SEDA Group (SEDA) will develop skills and knowledge across a variety of areas including sponsorship, project and event management, talent identification, social media and marketing. You will connect and learn from sports industry experts, coaches and elite athletes. You will also gain insight into the business elements involved in a large elite sporting organisation.

You will have the opportunity to study a curriculum matched to your interests, complete a practical placement, run major projects, and participate in AFL-specific high-performance activities, designed to further develop your skills and experience.

Students socialise

Intake & Duration

  • January 2025 intake - Applications open April 2024
  • 36-weeks duration

Program Delivery

  • Dual Diploma program comprising the SIS50319 Diploma of Sport, and the BSB50120 Diploma of Business
  • Program includes specialisations in Sport Development and Coaching, in addition to the requirements to satisfy the SISSS00116 High Performance Coach skill set
  • Four (4) days of face-to-face training and assessment, inclusive of facilitated online delivery for some subject areas
  • Participate in up to 80 hours of practical placement in industry
  • High-performance athlete development sessions, supported by the team at Collingwood
  • Access to industry-leading facilities to complete practical sessions

*Qualification subject to change in 2024

Contact Us

Learn more about the program by contacting SEDA's Admissions team. Submit a question and we will be in touch with you shortly.


Student on the ground at the Holden Centre


 SEDA & Collingwood FC                      

 The Collingwood Football Club has partnered with SEDA Group as a leader in applied learning in the sport industry. The partnership allows students to gain industry recognised qualifications and unique insights into the Collingwood sports industry experts.



Contact Details
Call 1300 777 332

SEDA Group RTO Provider Number: 22503

Collingwood FC provides marketing and promotional services on behalf of SEDA relating to the recruitment of prospective students for this program.

Collingwood Official App

Find the latest news, videos, fixtures and more for AFL and AFLW in the official Collingwood app